To drive conversation online and off-line, there is a need to create interesting, relevant touch points for editors and tastemakers. We communicate and advocate for our clients through authentic content, inspirations and experiences.
What We Do & Who We Are
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Offline/Online Communications Strategy + Editorial Mapping
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PR Tools, Assets, Reporting, Guidelines, Key Messages + Coverage + Special Projects Direction, Counsel
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Comprehensive and Influencer Strategies + Media Introductions and Management
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Comprehensive Brand Strategy Creation and Execution
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Founder
Stephanie has 30 years of industry leadership, developing major PR campaigns and brand marketing for luxury fashion and beauty brands. Notably, she led Tod’s Communications and Marketing team for over 20 years, developing it as a leader in the United States luxury market. In addition, she developed a vip strategy that led to global awareness for the brands, Roger Vivier, Hogan and Fay. With her years in the industry Stephanie has solidified critical relationships, spanning print, digital, vip and retail.
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Managing Partner
Lauren joined SBGC as a Managing Partner in 2021. Previously Lauren held the position of VP of PR at Karla Otto-a leading NYC fashion, beauty and lifestyle PR firm– where she oversaw communications for luxury brands such as Jil Sander, Roberto Cavalli and Rochas and contemporary labels like AG Jeans, Maje, Carbon 38 and Tamara Mellon. She worked alongside Cartier to produce their global events, and with fine jewelry brand Repossi. Previous positions included in-house communications roles at Dolce & Gabbana, Burberry and Calvin Klein, as well as at the helm of Harper's BAZAAR Singapore while living abroad in Asia.
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SBG Communication has a team of top talented communications professionals, led by Stephanie and Lauren, who assist in the execution of their well-curated and boutique-minded strategies for clients.
Clients
120% Lino | aRossGirl | Baba Cool | Bybba | Charriol | FiveStory | Interlude Home | J. Mendel | Liis | Made In Italy Fund | Maria Oliver | Monica Vinader | Morphew | Nickel & Suede | Rosantica | Scout App | Social Goods | SO.TY | Sweethearts of the Rodeo | Tina Wells | Unsaid | Verandah | WeWoreWhat